“Pursuing Your Passion” is a quarterly event that exposes students to unique careers and allows them to network with professionals and gain more knowledge about particular industries. Guest speakers will cover topics such as...
On April 23rd, our National Student Advertising Competition team impressed the judges and the competition and placed in the top three for the first time in UCI competition history. Beating out USC, UNLV, CSUN, CSUF, and Mt. St....
Mazda will be at UCI on May 5th in Emerald Bay A of the Student Center
Doner Advertising, the largest independently owned advertising agency, created the Zoom-Zoom campaign for Mazda. Joe Haley, the regional director of Mazda advertising...
[Ad Club] @ UCIrvine is this year’s host for the 15th district of the prestigious National Student Advertising Competition, at UC Irvine’s Student Center on April 23rd from 8:45am to 7pm...
In the competitive field of brand awareness, Coca Cola has just announced their Christmas campaign that uses festive street performers, or buskers in the U.K, to bring holiday cheer through songs and jingles to the 3.5 million riders of...
A new viral ad campaign from Volkswagen and it’s agencies DDB Stockholm and Tribal DDB (their digital agency) has people talking as it is viral in the truest sense of the word.
Instead of talking up...
Think FDA Approved, the Energy Star sticker on appliances or Certified Organic. These are labels that consumers trust, labels that acknowledge the ability of the product or service you will be purchasing to...
It’s almost expected to hear that the recession is the cause of our new problems we come onto today, from the skimping of purchasing decisions to everything that is wrong currently with unemployment...
More and more corporations are revamping how they manufacture and transport their products, but Apple went one step further and re-designed the products to have their entire desktop and notebook product lines...