A new viral ad campaign from Volkswagen and it’s agencies DDB Stockholm and Tribal DDB (their digital agency) has people talking as it is viral in the truest sense of the word. Instead of talking up VW’s cars as usual, the basis of the videos come from a simple idea: “the thought that something as [...]

Not many of you reading this have been through the Atlanta International Airport, but those who have probably know a little history about it. Since the beginning of Delta Airline passenger service (in 1929), Atlanta’s airport has served as the global hub for the airline. That means, thousands and thousands of travelers pass through the [...]

Re-Branding Your Ad Agency How DGWB did it for themselves & their Clients These days, the advertising and marketing world seems to be going through the kinds of fits, changes and challenges that would make a typically cool headed Don Draper choke on his ice bucket. And, like most of their clients, agencies are finding [...]

Introduced in May of 2009 to developers at Google’s I/O Conference, Google ‘s new communication tool, Wave, has promised a revolution to redefine online communication. Just don’t call it email. Now released to a limited population of only a hundred thousand online individuals, it has yet to be seen whether or not it will actually [...]

MIX @ 6, the biggest business networking event of the quarter, will be held October 19th at 6pm in Pacific Ballroom AB in the Student Center. Do not miss this great networking opportunity with the premier business organizations at UCI.